It's the AROMABABY: the skincare business in China
The markets of China are tantalising, but tough. To succeed, you need to develop the relationships and the mindset for the long-haul, as we hear in this episode of Bisnis Asia Insight. It’s an insightful story from Catherine Cervasio, founder of AROMABABY — a company centred on natural baby skincare. Catherine describes her story of transforming from a jetsetting career, to motherhood, and proving her market appeal to Chinese consumers.