An essential skill for trade
When preparing to enter a new overseas market, many businesses overlook a skill that will help them when it comes to reducing frictional cost – the cost of having to deal with unexpected issues that use up time and money. Helen and Brett talk about the new online course on the skill of cultural capability so that exporters can better sell themselves and their business.
Contact us to receive an assessment of your business’s cultural capability.
our expert team
Former senior ABC journalist Helen Brown uses the insight gained during her time living and working in South-East Asia to help people communicate better and establish stronger business ties. Her experience and knowledge is used to devise effective methods to flourish in overseas markets.
Commercial lawyer Brett McGuire has more than a fifteen year’s experience working in Asia. He has worked in both public and private sector organisations, helping foreign entities navigate the environment in Asia and guiding them in managing diverse situations. He has been in Indonesia for a decade.
Do business. Like a local
We saw first-hand that businesses hit problems not imagined when going into a different market. And this was often because they were doing business their way, not the local way.
Applying a way of doing business that is successful in only one market leads to mistakes, wrong assumptions and frustration, which then puts a drain on time and resources.
We’ve taken our live sessions to create practical online learning and mentoring in developing skills to maximise business relationships. We can help you to do business, like a local.
About this online course
As a result of doing this course you will:
Why Bisnis Asia?
Our vision is to give businesses the skills to navigate overseas markets and improve trade by being culturally capable and able to build long-term business relationships.
We’ve worked with industry groups, export professionals and companies to increase the skill of cultural capability. We love working with people who want to shift their mindset to make an impact in another country and learn the practical skills that will progress their objective.