Case study: Entering a new overseas market
It’s all going ahead with Matthew’s new overseas business connection. The new client is keen about the great product he has for them.
Then little things start to go wrong … delays not properly explained, messages not returned, requests to shift the scope.
Matthew is getting frustrated – this should be a straightforward process. And while he is delayed, his competitors are gaining ground.
Matthew has not learned how to present and market himself in a different culture and this is affecting his chances of success.
Fortunately, he is smart enough to realise he has a problem and gets in touch with Bisnis Asia.
Bisnis Asia works with Matthew on his communication, presentation and negotiation skills and provides knowledge to give him the edge he needs for a successful overseas market.